Technical execution in service of experiential depth.
Rather than treating these fields as isolated practices, we approach them as a connected system. Moving fluidly between digital environments, physical spaces, and hybrid experiences.
What the department
does
Game Design
Custom interactive environments built in Unreal Engine and Unity. Gamified training simulations, experimental interactive narratives, and purpose-built game mechanics.
Virtual Production
Narrative-driven 3D sequences, photo-realistic environments, and previsualization. Physically based and real-time rendering pipelines for high visual fidelity.
High-Tech Screens
Access to high-specification LED wall systems and large-format display infrastructure. Cinematic-grade visuals for live events, activations, and permanent installations.
Projection Mapping
Architectural and object surfaces transformed into responsive visual environments. Built in MadMapper and TouchDesigner for real-time adaptability and live performance.
Installations
Physical-digital hybrid environments. Audio-reactive systems, generative media, and lighting design that builds spaces which respond, adapt, and evolve.
Immersive & XR
VR, AR, and extended reality experiences. Spatial computing applications, holographic presence technology, and live spectator immersion systems.
grain.
A creative collective rooted in storytelling, culture, and innovation. We collaborate with cultural institutions, brands, and artists to craft meaningful narratives through immersive media and game design.
Production · Virtual Production
Creative Technology · Design
Content Creation
Fair warning: these tools are not made for aliens.
Selected
work
Creative Technologies
01.
Investigation Ground — Cybersecurity Training Simulation
02.
Fereej Classic — Digital Lobby System
03.
QSTP VR — Virtual Reality Campus Experience
04.
Qatar Through Time — Historical VR Experience
05.
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06.
Your Project Title Here
Built
in
Who we
work with
United Nations
Immersive training simulation
Visit Qatar
Digital content & activations
FIFA World Cup 2022
Production & immersive media
Qatar Museums
Interactive experience & content
Al Jazeera · Northwestern University
Documentary & immersive media